As the last of the over 76 million Baby Boomers in the US turn 50 in 2014, there has been an increase in interest in health and fitness for this aging population.
As a result, one of the growing trends the IDEA Health and Fitness Association has identified is fitness, exercise and nutrition programs geared toward Baby Boomers. The Baby Boomer Generation wants to stay active and fit and is seeking fitness programs and trainers that are tailored for them.
As a result, the IDEA World Fitness Convention taking place this summer will feature many exciting and intriguing workshops, speakers and products to inspire all fitness devotees but especially for Baby Boomers. A plethora of sessions are designed to fit their specific needs.
Some examples are:
- Functional Circuits for aging clients
- Training the Body and the Brain With Games
- Pilates for Osteoporosis
- Fun and Function: Adult Fitness Games
- Training the Baby Boomer
The IDEA World Fitness Convention is taking place in Anaheim from August 13-17, 2014. In addition to many leaders in the fitness community who will be presenting and teaching, swimming champion and Baby Boomer, Diana Nyad, will receive the prestigious Jack LaLanne award and delivering the keynote address.
The Jack LaLanne award is given to an individual who has made a significant and lasting contribution in the areas of fitness, nutrition and wellness by promoting the benefits of exercise and healthy eating, and who has inspired the world to fitness through his or her work in the media or public eye.
For more information, please go to: www.ideafit.com/world
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